The rulebook of leading the customer to the right product
While customers do their due diligence before shopping for jewellery, sometimes, they need to be nudged in the right direction by retailers. Suneeta Kaul finds out how retailers ensure their customers buy what will suit them best
The New Normal: Uttar Pradesh
Charm of gold overpowers all worries
The land of the Ganges sees a steady rise in gems and jewellery business and worries about migrant karigars
Staff Matters: Your star performer feels burnt out, how can you bring him back on track?
Even star performers can feel saturated at some point in their sales career. This is a difficult situation jewellers often face. Select jewellers across the country, come together to offer unique solutions…
Upcoming Consumer Haven
Uttar Pradesh
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